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ABOUT

I am an experienced Art Director and Designer with a strong background in luxury branding, and a passion for refined, strategic, and detail-driven creative. Over the past six and a half years, I have worked within Crown Resorts, progressing from Senior Graphic Designer for Crown Hotels to Group Art Director, where I now help lead creative across a national portfolio of seven premium hotels, over 20 restaurants and bars, the newly

implemented Crown master brand and various other lifestyle brands.

 

My approach combines a strong conceptual and strategic foundation with hands-on design expertise, and I thrive in environments where design excellence, brand integrity, and strategic thinking align and engage.

 

Away from the world of branding and design, I’m happiest at home with my husband and our two Golden Retrievers, Barney and Wally. I love slow mornings, local wine bars, long strolls with the dogs, cooking at home and gardening. I believe that good design – like a good home – is all in the details, and I bring that mindset to everything I do both personally and professionally.

© 2023 by Isobel Parkes. All rights reserved.

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